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Visual Identity Manager

Communications Staff
JR-1464 Requisition #
Job TitleVisual Identity Manager
Business AreaDocument Production Unit
Global Role Type
Global Career Band
Position Type
Days/Hours of Work
Monday to Friday, (13:30 to 22:00 IST April to October and 14:30 to 23:00 IST November to March)
Reports toHead of Department
Clifford Chance is one of the world's leading law firms, helping clients achieve their goals by combining the highest global standards with local expertise. The firm has unrivalled scale and depth of legal resources across the three key markets of the Americas, Asia and Europe and focuses on the core areas of commercial activity: capital markets; corporate and M&A; finance and banking; real estate; tax; pensions and employment; litigation and dispute resolution.
Alongside world-class legal careers, Clifford Chance offers excellent opportunities in the support functions that underpin its business operations. By joining us in Business Services, you will help us to innovate in the way we deliver our services and enable us to run a successful multinational business that never stands still. Business services are integral to the running of the firm and are critical to its success.
Clifford Chance Business Services (CCBS) provides a wide range of IT Enabled Services to its client/parent company, Clifford Chance LLP. Having grown steadily over 12+ years years, the company employs 600+ highly skilled and experienced professionals enabling the organization to successfully support its client in the following areas:
•Information Technology
•Business & Research Solutions
•Legal Support Centre
•Document Production Unit
•Project Management and Continuous Improvement
Profile Summary
Visual Identiry Manager will be at the very centre of the quality and consistency of the way in which Clifford Chance presents and delivers its Visual Identity on a broad range of creative and templated marketing activities. His/her leadership will ensure that the firm's marketing across all channels delivers our marketing objectives in a highly efficient and well organised global team with an international and progressive mindset.
Key responsibilities
  • Manage the Clifford Chance Visual Identity including:
  • Desktop templates in MS PPT and MS Word
  • Identity Point – managing this platform for our Brand Asset Management as a hub of reference, guidance and best practice
  • Provide advice and guidance on brand consistency as relates to all our marketing, including digital, events, gifts, print and workspace
  • Ensure the firm's Visual Identity remains contemporary, bringing in best practice in creative design
  • Application of the firm's Visual Identity to proprietary and third party applications
  • Training in the firm's Visual Identity and onboarding new users of the firm's Delhi DTP Design team
  • Use and application of the firm's logotype by third parties is done in line with firm guidelines
  • Creative concept and campaign development
  • Review and oversight of the output of marketing colleagues for the consistency of this work with the firm's Visual Identity – and address shortcomings in a proactive and collegiate way
Skills & Experience
  • Project management
  • Developing brand strategy and providing creative concepts and designs to the different campaigns from our global offices.
  • Ensuring effective and efficient coordination between design teams (Brand, Digital Marketing, DTP Design and PPT Design) and client creative inputs.
  • Work closely with the team to visually explain data findings, including infographics.
  • Assist with the writing and presentation of cohesive and persuasive rationales for campaign creative approaches, including page layout, presentation design, icon creation and photo editing.
  • Strong knowledge of Adobe collections, InDesign, Photoshop and Illustrator
  • Excellent understanding of Microsoft Word, Excel and PowerPoint.
  • Ability to work on multiple projects and deadlines.
  • Strong organisational skills and attention to detail.
  • Strong written and oral communication skills, in English
  • Strong presenting and training skills
  • A team player, who is also self-motivated
  • Experience of working in a professional services environment or similar
The Clifford Chance Principles embody what we stand for and aspire to be:
  • Exceeding clients' expectations
We are committed to helping our clients achieve their goals by providing commercially focused legal advice of the highest quality that will consistently exceed their expectations.
  • Local excellence, global standards
We ensure we can benefit our clients by combining the highest global standards of business and law with local excellence of service and by maintaining the depth, quality and scale of resources necessary to meet our clients' needs whenever and wherever they arise.
  • Investing in talent
To deliver on our commitment to our clients, we recruit and develop the best people.  We believe that, by delivering great client service, we will be involved in the most interesting and challenging client work and, as a result, achieve the reputation and the high levels of profitability which are essential to attracting and retaining the best people.
  • An adaptable and approachable team
We believe in the power of collaboration, collegiality and teamwork and we have an open, approachable style.  We expect our people to be flexible and creative and to have the desire and drive to embrace new experiences and challenges.  We require everyone to put the interests of our clients and the Firm before their own.
  • Strength through diversity
We are proud of our firm and value the diversity of the people and cultures within it.  In our firm people succeed according to their merits.
  • Community
Our strength comes from our one firm approach and our partnership ethos.  They underpin our ability to deliver excellent client service and create a working environment where talented people can succeed.  We are ambitious for our clients and ourselves but we understand the importance of making a positive impact on the community at large.
  • An ambition for success
We are determined to be the leader of an elite group of international law firms and to be at the top of the profession in each market where we practice.  Our aim is to be regarded as one of the world's leading professional services organizations.
  •  Thinking ahead
 To be at the forefront of the legal profession requires foresight, a desire to share ideas and a                willingness to have a voice on issues of importance.  We have the confidence to challenge existing thinking and to push boundaries.
  • Equal Opportunities
Clifford Chance is committed to an Equal Opportunities policy in employment and believes in equality of opportunity regardless of gender, age, race, colour, nationality, ethnic origin, religion, disability or sexual orientation. 

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