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Legal Secretaries
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JR-667 Requisition #
JOB DESCRIPTION
Job Title
User Experience Lead
Location

Unit No. 3, First Floor, Ambience Corporate Tower II, Plot No. 3, Ambience Island, NH-8, Gurgaon, Haryana, India

Business Area

Document Production Unit

Global Career Band

Global Role Type

Position Type

Coordinator

Administration Coordinator

Permanent

Days/Hours of Work

 

Reports to

Mon to Fri, 1:30pm to 10:00pm/2:30pm to 11:00pm(during daylight

saving)

Digital Marketing Manager

Summary

Clifford Chance(CC) is one of the world's leading law firms, helping clients achieve their goals by combining the highest global standards with local expertise.  The Firm has unrivalled scale and depth of legal resources across the three key markets of the Americas, Asia and Europe and focuses on the core areas of commercial activity: capital markets; corporate and M&A; finance and banking; real estate; tax; pensions and employment; litigation and dispute resolution.  Clifford Chance's aim is to be the leader of an elite group of law firms.

Clifford Chance Business Services(CCBS) provides a wide range of IT Enabled Services to its client/parent company, Clifford Chance LLP. Having grown steadily over ten years, the company employs more than 500 highly skilled and experienced professionals enabling the organization to successfully support its client in the following areas:

  • Finance
  • Information Technology
  • Administration and Research
  • Legal Support Centre
  • Document Production Unit
  • Project Management and Continuous Improvement

This role is for the Brand, Communications and Marketing (BCM) team at Clifford Chance. The User Experience lead will support the research needs from discovery through to delivery. Always focused on ensuring that user needs drive our digital products and services in providing world-class user experiences. The UX specialist will seek to understand what the customer wants and needs at each touchpoint of their digital journey.

 

Key responsibilities

 

Analytics & reporting

  • Deliver regular reports on campaign results, including web analysis and KPIs, to inform new campaigns and drive continuous improvement
  • Using data and analytics to make informed suggestions and decisions
  • Uncover insights quickly and accurately by working with the wider BCM team to ensure the right data is captured and translated into insights.
 

Digital channels

  • Working on all digital marketing aspects such as content, SEO, social media, CRM and Marketing Automation and how these touchpoints interact with each other
  • Manage the implementation, tracking and measurement of marketing campaigns across channels, working together with each team member to ensure each channel is optimised
  • Manage the user experience for the end-to-end customer journeys for current and new products and solutions
  • Define success criteria and KPI targets for each digital channel and campaign
  • Creating and analysing user research results from, e.g. surveys and polls
  • Creating concept designs using user-centred design principles
  • Working with the wider digital team on A/B testing and usability testing ideas
  • Create detailed documentation of Customer Journey processes and the steps required to implement improved experience
  • Help build case studies that can be used for marketing purposes
  • Engage cross-functional teams through campaign planning and execution lifecycle
 
Working with Other teams
  • Work with the wider marketing team to optimise processes, evaluate and implement new tools to drive efficiencies and optimise channels
  • Be an active member of the wider digital marketing team to provide expert digital marketing advice and support for current and existing products and services.
  • Collaborating with external digital agencies
Skills & Experience
The successful candidate should have:
  • Solid experience in leading and managing a firm's digital channels such as website, email, social and analytics
  • Demonstrate delivery of integrated, outcome-focused campaigns across channels and across long, complex customer journey in B2B environments
  • Highly organised project manager, able to balance different priorities to ensure the delivery of marketing activities on time and on budget
  • Experience with working with CMS (AEM, Word press, Umbraco, Drupal), CRM (InterAction, SalesForce, Microsoft Dynamics) and Marketing Automation (Adobe Campaign, Marketo, Pardot)
  • Advanced knowledge of digital analytics (Adobe Analytics, Google Analytics)
  • Strong knowledge of A/B testing, measuring results and continuously improve platforms
  • Ideally be familiar with SEO, PPC and social media marketing
  • Basic knowledge in HTML, CSS. JavaScript and JQuery knowledge is beneficial
Skills:
  • Exceptional eye for detail and consistency
  • Excellent communication skills and the ability to interact with team members at all levels
  • Data-driven mindset
  • Forward thinking and keen to test new ideas and strategy

Client Focus

At Clifford Chance, we believe in bringing the client - both internal and external - to the centre of everything we do. To do this we need to understand, anticipate and fulfil the unique needs and expectations of each client. We call this "Client Focus" and to help deliver this core part of our business strategy, we want to recruit people who not only excel in their field but who are also client focused.

We are looking for people who:

  • can demonstrate a keen interest and enthusiasm to understand their Stakeholder's priorities;
  • are self-starters but also team players ready to help others and contribute to the overall success;
  • listen, understand, question and deliver; and
  • are reliable and responsive, and worked in an environment of "client first"

In short, we are looking for people who are motivated by client satisfaction and who strive to exceed the expectations of their clients.

Equal Opportunities

We believe in equality of opportunity for all job applicants and employees regardless of gender, marital status, race, colour, nationality, ethnicity or origin, disability, creed or religion, sexual orientation or age.

 


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